From a Dog Owner's Frustration to 2 Million Users
It started with a simple question: "How many calories does my Labrador need?" The answer was buried in conflicting articles, outdated charts, and vague vet handouts. Sound familiar?
We're a team of dog owners, developers, and pet health enthusiasts who decided to build the tool we always wished existed. One calculator turned into fifty. A simple website turned into a platform trusted by over 2 million dog parents every month.
Every tool we build follows the same principle: make it free, fast, accurate, and easy to understand. No sign-up walls. No premium tiers. Just honest dog care information for every pet parent — no matter their budget or background.
Every Dog Deserves
Science-Backed Care
Our mission is to democratize dog health information — making accurate, veterinary-backed tools accessible to every dog owner, regardless of location or income.
Science-Backed
Every formula is reviewed against peer-reviewed veterinary research. No guesswork, no myths.
Always Free
We believe dog health information should never sit behind a paywall. Every tool, forever free.
Globally Accessible
Built for dog owners everywhere — simple English, mobile-friendly, works on any device.
Meet the Team
Dog lovers, developers, and pet health nerds — all here for one reason.
Sarah Mitchell
Co-Founder & Dog Mom
Former vet tech with 3 rescue dogs. Obsessed with making dog health data accessible to everyone.
James Okonkwo
Lead Developer
Built every calculator with precision and care. Golden Retriever dad. Avid hiker with his dog, Biscuit.
Dr. Priya Sharma
Veterinary Consultant
Licensed DVM with 12 years experience. Reviews all formulas for scientific accuracy before they go live.
What We Stand For
Accuracy Over Simplicity
We use real veterinary formulas, not oversimplified estimates. Your dog deserves better than "multiply by 7."
Privacy First
No data stored, no accounts required. What you enter stays in your browser — we never see it.
Accessible for Everyone
WCAG-compliant design, mobile-first, and written in plain language anyone can understand.
Continuously Improving
We update our formulas as new veterinary research emerges. Our tools get better over time, not stale.
Ready to Give Your Dog Better Care?
Start with one of our 447+ free tools — built with love for dog parents just like you.